bar.foo

Google is always looking for developers who can bring a new perspective to their team. Curious, passionate men and women. Big thinkers eager to do cool things that matter. They asked us to help them attract the cream of the software engineering crop.

To compliment other recruitment marketing activities we created bar.foo, (named after coding terminology) an exclusive online destination where Google engineers share stories about some of their most successful products and services. We came up with the creative messaging and an almost unbranded look and feel inspired by the simple design and colour palette of the developer console used by most engineers.